Apple Said To Make a Push in Mobile Health

All signs are pointing to Apple focusing to make ballyhoo in the sphere of mobile medical health. The company is focused on redefining mobile health and fitness tracking working to embody a new medical app known under «Healthbook» codename into the next-gen iOS devices. The app is reported to track monitoring statistics such as calories burned, steps taken, miles walked as well as heart rate, blood pressure, glucose and hydration levels. It could also serve as a reminder to take medications at certain period of time.

At present the tech giant doesn`t have the hardware needed to evolve raw data for new app. Apple`s so-called iWatch reportedly to serve as the solution for data generation. This device is capable of offloading data such as blood oximeter, thermometer, etc. via Bluetooth via iPhone, refined and recorded. iWatch and iPhone are said to be heavily reliant on each other for tracking health. The iWatch will be enabled with mapping abilities.

Pouring oil to the flame of rumors the tech giant`s executives including Vice President of Software Technology Budd Tribble and Senior Vice President of Operations Jeff Williams had a meeting with the Food and Drug Administration. The issue of “mobile medical applications” was on the agenda.

According to the New York Times quoting unnamed sources Apple`s vice president of technology Kevin Lynch is developing software for iWatch whereas Bob Mansfiedl, SVP of Technology is making attempts to add health-related tech to the iPhone. Also Apple has reportedly made some essential hires. The company hasn`t answered to a request to comment on the issue. The long-rumored product reportedly to appear by the end of 2014.

Who knows may be in the nearest future iPhone will be popular not only for its numerous advantages including high-end local and international calls, but as a one-stop solution for mobile health tracking and fitness monitoring needs.